How Account Management Can Impact Personal Development
I’ve been in an account management role for a few years now, and I’ve started to realize how it’s impacted my growth – not only on a professional level, but on a personal level as well. My favorite thing about being in an account management role is that I have the opportunity to touch all aspects of the business. I’ve experienced challenging conversations, I’m constantly learning from others, and I’m gaining valuable management experience in a growing company. Through all of these aspects, I have become more confident, more efficient, and built stronger communication skills, just to name a few.
Is It Time for a Career Change?
As a studio art major who played women’s lacrosse, I geared up for my college graduation with sheer panic. I’d consistently hear “Artists starve” and “No one cares about women’s sports; especially one no one’s ever heard of”. The idea that I wasted 4.5 years on two “useless” passions weighed on me. What was I supposed to do after the diploma?
The Future of Social Media
Ah, the future. We all want to know it. We want to get a ‘jump on the competition’. We want to ‘be ready’. I get asked all the time, what’s the future of social media? Where is it headed? What will be the next big thing? I’ve been working in social media since social media was born, so I guess I’ve seen the way the tide works and I’m as qualified as anyone to look into the proverbial crystal ball. Right or wrong, here are my thoughts on where the future of social media is headed in the coming years.
Boo! Does Shock Advertising Really Work?
When marketing products or services, sometimes advertisers turn to scare tactics or shock advertising. This is the practice of violating social, religious, or political norms and presenting it to an audience with the intention of eliciting an emotional response.
initiate-it RoundUp: October 2017
Marketing techniques and trends are always evolving. From social to SEM, changes are consistently made to make marketing tactics more effective. These changes not only help the marketer but will also help create a better customer experience. Stay in the know each month with the initiate-it RoundUp. Below are the top 5 marketing trends and changes that occurred in October 2017.
Our Favorite Fall Activities in the RVA
There is so much to do during the Fall in Richmond. When the weather gets cool, new activities pop up throughout the area. There is something to do for every personality! Below is a list of our favorite fall activities.