Since studying communications at Christopher Newport University, Ben has always enjoyed analyzing meanings and trends present in the media we consume every day, which is why he was drawn to the world of digital advertising as a career. Ben had an interest in the agency-side of the industry so that he could fulfill his desire to work on many different projects for different types of clients. Ben was first introduced to initiate-it by working as an intern for the company. His ever-growing interest for digital advertising and new media led him to become a full-time Junior Digital Analyst. In his free time, Ben loves to play his guitar and listen to all types of music.