Are You Listening?
Social media listening is a form of organic social marketing that consists of monitoring social media platforms to communicate with consumers about a company’s ideas and products. Some may think that this form of advertisement can be a waste of time, but on the contrary, it plays a crucial role in expanding the company’s brand awareness. The impact that social media listening has is way more beneficial to a company, and its consumers than one may expect. Why do you think McDonald’s started selling items off of their breakfast menu all day? Because of Social Media Listening. Continue Reading
The Benefits of YouTube Ad-Supported Free Movies
Almost five billion YouTube videos are watched every day.
It was only a matter of time before YouTube began to offer free movies, capitalizing on the opportunity to make additional revenue for Google. Continue Reading
initiate-it’s Super Bowl Winners & Losers 2019
Its that time of year again. Check out our most and least favorite Super Bowl LIII ads! Continue Reading
4 Social Media Podcasts You Should Be Listening to Right Now
Who doesn’t love good, spirited conversation about fascinating topics? Let me go ahead and answer that for you: no one. Lucky for you, we live in a time where thousands of hours of great content is readily available at your fingertips. Continue Reading
The Importance of Engaging with Customers on Social Media
It’s officially 2019! By now, I’m sure you have heard that your business needs to have a social media presence. You have either jumped on the bandwagon and found success or still don’t quite understand the importance. If you have created a great social media presence for your brand, you should have seen your engagement rise. Whether this engagement is positive or negative, how you handle comments on your page matters. An easy way to make sure you never lose your followers is to make sure you have a social media customer service strategy in place. Continue Reading